How to be more creative (English)

Einstein said we’re all born geniuses. This is good news: we need all the ingenuity we can get to thrive in our evermore rapidly changing times. So why do we still let ourselves be inhibited by that old myth that creativity is a rare gift? How can we reclaim our creative potential instead?

This class is devised to help us gain practical techniques for improving our creativity through experiment and discussion. We’ll discover how to boost our creative confidence. We’ll explore why intuition, play and daydreaming are essential to innovation. We’ll find out how blocks and boredom can become creative triggers. We’ll take an honest look at what motivation we need to sustain us. And we’ll examine ancient and modern wisdom on how to handle criticism, constraints and failure more easily.

The teacher

Foto Fernando RibeiroFernando Ribeiro has graduated in Social Communications, having also studied Contemporary Art in Rio de Janeiro and Art Curating in London. As a Strategy Director at a global advertising agency and faculty member of The School of Life, he manages to translate art principles and methods into useful day-to-day practices for life and work.

About our classes

Our classes have been designed to give useful insights around the big themes in life. You’ll be challenged to think deeply about the issues that matter most, and provided with a space to share your thoughts, ideas and experiences with other curious, open-minded individuals.

These sessions are designed by experts and taught by members of our faculty. They include a mix of lecture, group activity and conversation.

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How to be more creative (English)




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